Helfman Cars 713-533-6100

Author Archive

Ram Truck Set To Introduce New 2013 Lineup at the State Fair of Texas.


 

 

The 2013 Ram 1500 pickup truck set the pace earlier this year, introducing class-leading capability, technology and features that sacrifice nothing. Key third-party sources were quick to agree, showering the 2013 Ram 1500 pickup with accolades like:

Total Car Score – Top 10 New Cars for 2013

Autoblog – Editors’ Choice: Top Five New York Auto Show Debuts

With DNA that great, what’s next for commercial customers looking to update their hard-working trucks? Join us this Thursday, September 27, from the Texas State Fair, for a “first” look at the new Heavy Duty and Chassis Cab models the Ram brand is bringing to the Ram truck family. Our Electronic Communications Team will be there live streaming the reveals as they happen.

The live event begins at 10 a.m. ET on Thursday, Sept. 27. Come on back for a front row seat as the Ram brand introduces the newest additions to its 2013 model lineup.

Source: Chrysler Media / Betty Newman

Stiletto Stampede To Raise Breast Cancer Awareness – Helfman FIAT


This Wed. Helfman FIAT will be hosting the High Heel Happy Hour Pre Stiletto Stampede Event. This event is designed to raise awareness about breast cancer in a unique and fun fashion.

7pm to 9pm Wed September 5th

Helfman FIAT

7720 Katy Freeway @ Silber Road

Houston, TX 77024

You may contact Mike for more details. mike.debner@helfmanfiat.com – 713.533.6100

You may also register for the event here.


“The Dark Knight Rises” Contest


Chrysler Media

Warner Bros. Pictures and the Chrysler brand have teamed up to bring fans the opportunity of a lifetime surrounding the July 20th release of “The Dark Knight Rises,” the much-anticipated conclusion to the blockbuster Dark Knight trilogy. Today marks the launch of the “Imported from Gotham City” contest, allowing fans to create an original co-branded TV spot featuring these two iconic brands. Director/writer/producer Christopher Nolan will select the winning spot, which will debut on television around the release of the film.

Contestants will have two weeks to create their “Imported from Gotham City” original commercial utilizing a suite of assets, including Chrysler 300 car footage, film footage and music stems from the trailer that contestants can remix for their spot. At the conclusion of the contest, a gallery of submissions will go live on Saturday, June 30, kicking off a four-day public voting period when fans can weigh-in on their favorite Gotham City collaboration.

The top three finalists will be announced online and Christopher Nolan will personally choose the winner.

“We’re excited for the opportunity to tap into the creative community online and allow those who participate to showcase their talent and passion. We look forward to seeing what unique spots people produce,” says Nolan.

The winning spot will be determined by a number of judging criteria, including public vote, originality, creativity, memorability and brand effectiveness. Warner Bros. and Chrysler will debut the winning commercial on national television the week of the film’s release – watch for specific date and airing details to be announced shortly. The winner will receive a trip to Hollywood to finish their spot alongside a professional editor before traveling to New York City to attend the red carpet premiere screening of “The Dark Knight Rises” on Monday, July 16.

Playing off Chrysler brand’s “Imported from Detroit” advertising campaign, the contest pushes the realm of the user-generated contest to a new level, allowing fans to take to the driver’s seat and test their creative skills within the world of Gotham City.

Apart from the winning contest spot, Chrysler will unveil another 30-second, co-branded television spot titled “Imported from Gotham City” in celebration of the partnership with Warner Bros. Pictures. Directed by Stacy Wall, the spot was designed and shot to look and feel similar to the world of the “The Dark Knight Rises.” Featuring a 2012 Chrysler 300, the spot will make its broadcast debut on Tuesday, June 19, on the NBC network. A 60-second spot will also run online. Once live, both spots will be available on the Chrysler brand YouTube channel atwww.YouTube.com/Chrysler.

“The 2012 Chrysler 300 featured in this marketing and advertising campaign was created intentionally to look as if it could be driven on the streets and fit in to the nightlife of Gotham City; it’s clearly a vehicle that stands out and makes one take notice,” said Saad Chehab, President and CEO – Chrysler Brand, Chrysler Group LLC.

For fans of the film, “Imported from Gotham City” merchandise including t-shirts and hats will be available for purchase at Chrysler’s “Imported from Detroit” site atwww.ifdstore.com.

For more information and the official rules regarding the “Imported from Gotham City” contest, visit www.importedfromgothamcity.com.


Chrysler Group LLC to Hold Mobility Awareness Program


Chrysler Group LLC’s Automobility Program will host an employee awareness event at company headquarters the week of May 14.

This event is intended to increase employees’ understanding of wheelchair accessible vehicles and adaptive mobility equipment options that enable people with disabilities to live an active and mobile lifestyle.

Chrysler Group has been a leading supporter of mobility vehicle conversions since the 1980s.

“Chrysler Group was the first automaker to offer a commitment to lighten the financial burden of adaptive equipment installation on vehicles within the United States,” said Steven Beahm, Vice President – U.S. Sales Operations. “We are proud to host this important event with some of the industry’s leading conversion companies displaying the latest in adaptive driver and passenger equipment and vehicle conversions.”

The week-long event is being held in conjunction with the first National Mobility Awareness Month and the debut of Chrysler Group’s new Automobility Program website at www.chryslerautomobility.com.

 

Source: Chrysler Media


2013 Dodge Dart Building Wrap


As you may know the 2013 Dodge Dart will be hitting showrooms pretty soon. In promotion of the upcoming arrival Chrysler has wrapped their headquarters with a 2013 Dart graphic.

2013 Dodge Dart


JEEP COMMERCIAL: “WHEN WE ALL BELIEVE”


New Jeep Commercial.


New SRT Viper GTS


2013 SRT Viper GTSThe all-new 2013 SRT® Viper was unveiled to the world today at the New York International Auto Show, marking its highly anticipated return to the high-performance sports car market.

The fifth generation of the iconic two-seat, American-built supercar has been deliberately evolved to incorporate superior craftsmanship, a host of new technologies and ergonomic improvements while respecting its visceral legacy of outright performance.

“After a gut-wrenching period of uncertainty, the Street and Racing Technology brand team is extremely proud that our hand-built in Detroit, flagship supercar is back and ready to take on the performance car world,” said Ralph Gilles, President and CEO – Street and Racing Technology Brand and Motorsports, Chrysler Group LLC. “Beyond being the flagship for the new SRT brand, the launch of the 2013 Viper proves that we simply would not let the performance icon of the Chrysler Group die. Willed to live on by a very special group of performance enthusiasts inside the company and across Viper Nation, this SRT team under our new leadership was challenged to not just continue the legendary Viper, but to create a world-class supercar that would showcase the very best we have to offer.”

Courtesy Of Chrysler Media