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Ram Truck Set To Introduce New 2013 Lineup at the State Fair of Texas.


 

 

The 2013 Ram 1500 pickup truck set the pace earlier this year, introducing class-leading capability, technology and features that sacrifice nothing. Key third-party sources were quick to agree, showering the 2013 Ram 1500 pickup with accolades like:

Total Car Score – Top 10 New Cars for 2013

Autoblog – Editors’ Choice: Top Five New York Auto Show Debuts

With DNA that great, what’s next for commercial customers looking to update their hard-working trucks? Join us this Thursday, September 27, from the Texas State Fair, for a “first” look at the new Heavy Duty and Chassis Cab models the Ram brand is bringing to the Ram truck family. Our Electronic Communications Team will be there live streaming the reveals as they happen.

The live event begins at 10 a.m. ET on Thursday, Sept. 27. Come on back for a front row seat as the Ram brand introduces the newest additions to its 2013 model lineup.

Source: Chrysler Media / Betty Newman
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Stiletto Stampede To Raise Breast Cancer Awareness – Helfman FIAT


This Wed. Helfman FIAT will be hosting the High Heel Happy Hour Pre Stiletto Stampede Event. This event is designed to raise awareness about breast cancer in a unique and fun fashion.

7pm to 9pm Wed September 5th

Helfman FIAT

7720 Katy Freeway @ Silber Road

Houston, TX 77024

You may contact Mike for more details. mike.debner@helfmanfiat.com – 713.533.6100

You may also register for the event here.


2012 Jeep Altitude Limited-Edition Models


Following an overwhelmingly positive consumer response to the recently introduced Grand Cherokee concept and related “Name My Ride” contest, the Jeep® brand has announced it will produce not just one, but three new limited-edition Jeep vehicles: the Grand Cherokee, Compass and Patriot Altitude models.

In January, Jeep introduced a distinctive, “blacked-out” production-intent concept Grand Cherokee at the Houston Auto Show, and connected with consumers to name the model. With more than 100,000 entries from enthusiasts of the Jeep brand – which boasts more than 2 million Facebook fans – “Altitude” emerged as the winning vehicle name.

“The fact that well over 100,000 consumers entered our ‘Name My Ride’ contest reinforces the passion behind the Jeep brand, and its position as one of the most recognizable and popular brands in the world,” said Mike Manley, President and CEO – Jeep Brand, Chrysler Group LLC. “The extraordinary response to both the concept and the contest resulted in an easy decision to produce ‘blacked-out’ editions of the Grand Cherokee – and the Compass and Patriot. These new Jeep Altitude editions will clearly have a broad appeal among consumers, especially those looking for something distinctive, edgy, and just plain cool.”

The new, limited-edition Grand Cherokee, Compass and Patriot Altitude models will arrive in Jeep showrooms in May.


Walter P. Chrysler Museum Website


The nonprofit Walter P. Chrysler Museum, in Auburn Hills, Mich., has launched a bold, new Web site atwww.wpchryslermuseum.org.  The site features significantly improved navigation, beginning with home page tabs and links from which all Museum programs, exhibitions and events, as well as Chrysler’s rich heritage, are directly accessible.

Within a few easy clicks, cyber-visitors can make tax-deductible donations, become members and volunteers, arrange corporate and private meetings and events, schedule school and group tours and purchase gift shop collectibles.  The site also offers quick access to Museum contacts; hours, admission, location and other operational details and a two-for-one discount admission coupon.

The new site also features:

  • An online community through which users can:
    • establish a password-protected home page to share interests and contact preferences to receive future e-newsletters from the Museum;
    • access personal giving history; and
    • participate in exclusive polls and surveys.
    • Museum members can additionally send eCards to family and friends via the online community.
  • Much easier access and online transaction capabilities for programs that support the nonprofit Museum’s collections and operations, including:
    • a multi-level membership program;
    • Adopt-a-Vehicle and Brick Legacy commemorative programs; and
    • tax-deductible donations — monetary as well as vehicles and artifacts.
  • Easier to navigate overviews of the Museum’s K – 12 education and K – 8 Summer Fun Day programs.
  • Enhanced imagery throughout the site, including a home page slide show directly linking to facility rental, group tour, membership and other content.
  • User-friendly access to Chrysler history highlights searchable by both decade and brand.
  • Easier access to Chrysler Historical Services through which enthusiasts can request owner and service manuals, photographs, production numbers and build records for heritage vehicles.

The site also highlights:

  • local and national car clubs;
  • pre-packaged group tour itineraries;
  • complementary attractions near the Museum, including several offering discounts to individuals and families;
  • a direct link to the Museum’s Facebook fan page; and
  • a news release archive.

The Walter P. Chrysler Museum is open for self-guided tours 10 a.m. – 5 p.m. Tues. – Sat. and noon – 5 p.m. Sun.  The Museum is closed every Monday, Easter Sunday, July 4, Thanksgiving and Dec. 24, 25 and 31.

Admission is $8 for adults, $7 for seniors (62 and older) and $4 for six – 12 year olds.  Members and children five and under are admitted free.  A discount rate of $4 per person is available for groups of 15 or larger.

Museum admission includes access to Kids’ Corner, an area for pre-school – elementary school-age children stocked with automotive-inspired puzzles, games, projects, books and coloring activities.

The Museum is located on the Chrysler Group LLC complex in Auburn Hills, at exit 78 (Chrysler Dr.) off I-75.

The Walter P. Chrysler Museum is a nonprofit 501(c)(3) public charity and donations are tax-deductible.


Marchionne Discusses “It’s Halftime in America”


Source Ed Garsten (Chrysler Media)

February 6, 2012 3:19 PM
So much discussion over Chrysler’s two-minute commercial that aired in the big game yesterday between the New England Patriots and New York Giants.
To answer many of the questions about the spot, Chrysler Group Chairman and CEO Sergio Marchionne spent about 10 minutes with WJR, Detroit radio host Paul W. Smith this morning.
You can hear the entire interview at this link.

Ram Truck Launches New Luxury Model: Laramie Limited


 

For 2012, Ram Truck will expand its model lineup by adding the new, top-of-the-line Ram Laramie Limited.

“The Ram Truck brand’s greatest strengths are our commitment to listen to customers and to understand what motivates them,” said Fred Diaz, President and CEO, Ram Truck Brand – Chrysler Group LLC. “We’ve successfully added Ram truck models designed for outdoorsmen, tradesmen, first-time buyers and ranchers. Laramie Limited is designed to meet the high expectations of affluent pickup truck buyers looking to combine capability with elegance.”

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Jeep Rolls Out New Concept and Name My Ride Contest


Are you one of those vehicle enthusiasts who names their car and says “Good Morning” to it when you get in each morning? Do you ever catch yourself thinking, I wish I had a vehicle named _____? Ever wonder who has the awesome job of coming up with such distinct names for all of our vehicles?

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