Chrysler Group LLC Reports December 2011 U.S. Sales Increased 37 Percent; Full-Year Sales Up 26 Percent
Chrysler Group LLC today reported U.S. sales of 138,019, a 37 percent increase compared with sales in December 2010 (100,702 units), the group’s best monthly sales since May 2008.
For the year, Chrysler Group sales totaled 1.37 million units, up 26 percent versus sales in 2010, the largest percentage sales gain of any full-line manufacturer. The Chrysler, Jeep®, Dodge, and Ram Truck brands each posted solid sales gains during 2011 compared with sales in 2010.
December marked Chrysler Group’s 21st-consecutive month of year-over-year sales gains and seventh-consecutive month of sales increases of at least 20 percent.
The group’s 37 percent December increase was driven in part by strong sales of the Chrysler 300 flagship sedan, Chrysler 200 mid-size sedan, Dodge Charger and Avenger sport sedans, Ram pickup truck, and the Jeep Grand Cherokee, Wrangler, and Compass.
“Chrysler Group finished a year of growth on a strong note with our December retail sales soaring 45 percent to our highest dealer retail sales in four years,” said Reid Bigland, President and CEO – Dodge Brand and Head of US Sales. “Looking back, we were the fastest-growing automaker in the country, increasing our market share 1.3 percentage points during 2011.”
The Chrysler brand’s 83 percent increase, driven by surging sales of the Chrysler 300 and Chrysler 200 sedans, was the largest percentage sales gain of all the Chrysler Group brands and represents its best monthly sales since August 2008. The Jeep, Dodge, and Ram Truck brands each logged double-digit percentage sales gains in December, while the FIAT brand posted a 44 percent increase compared with the previous month of November.
Chrysler Group finished the month with a 64-day supply of inventory (326,087 units). U.S. industry sales figures for December are projected at an estimated 14 million SAAR.