Super Bowl XLVI – Do You Think Chrysler Will Break The Bank Again?
Last year Chrysler ran the most expensive spot ever during a Super Bowl. The estimated cost was somewhere around $12 Million Dollars. Fortunately for Chrysler the commercial was a hit and the catch phrase “Imported From Detroit” became synonymous with Eminem and the Chrysler 200. Do you think Chrysler will pull out all the stops this year again? Do you think they’ll continue with the same campaign?
Helfman Cars take…Expect Chrysler to push the 2013 Dodge Dart. This baby is the first 40mpg car from Chrysler and it represent the first combined effort between FIAT and Chrysler LLC. A lot is riding on this car. Expect something awesome!